Here is our guide to finding the perfect men’s Hugo Boss watch and why should you buy a BOSS watch from the world-famous German fashion house. Hitting the sweet spot of fashion focused but ready to wear for many occasions, Millennial style is the aim for BOSS by Hugo Boss and with this ethos, BOSS continues to be a big hit at Peter Jackson the Jeweller.

#BEYOUROWNBOSS

A full rebrand after 50 years, Hugo Boss set out in 2022 to re-invent themselves by distinctly redefining their BOSS and HUGO ranges. BOSS is the more luxury side of the brand and the watch range to buy if you want to enter the next price bracket. Whilst HUGO is aimed at Gen-Z.

Working with new ambassadors such as international TikTok star Khaby Lame, South Korean singer and actor Lee Minho, British professional boxer Anthony Joshua, Italian tennis star Matteo Berrettini and Hollywood superstar Chris Hemsworth, BOSS have cleverly marketed themselves to be more recognisable and certainly a great reason to invest into their product.

Buying a fashion watch should make you feel good and on trend and if the branding is more recognizable, then your watch will get spotted and complimented more. Let’s be honest, the compliments make us feel good and proud of how hard we work to afford some luxury goods in our lives.

Affordable Luxury

Justifying that luxury purchase can be at the forefront of many men’s minds when making a purchase, often re-searching beforehand. When buying a men’s watch there is obviously a vast amount to choose from but getting it right for you is not always simple.

Firstly, for us, you have got to love the look of the watch! Hugo Boss being fashioned focus are ‘nailing it’ at the moment with clever plays of colour and shapes season after season. If GQ magazine is happy to put their name to BOSS products such as this one, the Steer GQ Men of the Year Watch, then you know you are investing in a great product.

Taking inspiration from powerful watch houses such as Zenith with their ‘Defy’ or TAG Heuer with their ‘Aquaracer’ you can find watches from BOSS with a luxury look and feel for less than £500.

Premium finishing is still there despite the price tag, any gold, black or colour tones used on the steel of the watches is produced with a PVD finish, the same as the big watch houses. PVD is a sophisticated way of plating metal and ensures the finish is a longer lasting enhancement to the metal. Again, for less than £500 and in some designs less than £300, this is providing products for great quality at excellent value.

Sporty or Classic

Buying a BOSS watch for any man can come down to tastes and how and where to wear the watch. BOSS have expertly curated a range of watches that fit the ‘sporty’ and the ‘classic’ looks and some that fit nicely in between.

Considering how and where you wear your watch the most often, would be a good recommendation in us defining your invested purchases. If you would like a watch to wear to work in a corporate environment with a more formal work attire, then the classic route maybe your best choice. But if jeans and a polo is going to be more your thing with your new watch then the sporty route will probably be your choice.

When buying any watch, especially if this watch is going to be your main wear piece, getting the style to match you the most is so important, and this will maximise your investment. Get it right then you know your intentions of wearing this watch often will easily be achieved, outfit to outfit. 

Hugo Boss have been really clever with the BOSS range of watches, the classic pieces are more subtle, slimmer designs to meet the criteria of classic, whilst the sporty are bolder and play with ‘in-style’ colours and features.

Buying a BOSS Watch

All BOSS watches come with a branded display case and a 2-year international warranty, and we provide free shipping and gift wrap on all online orders. We also have a mixture of payment options too, with Klarna and PayPal allowing you to spread your payments.

Getting the purchase right the first time isn’t always possible, and if you order your BOSS watch and its not right for you, as long is it is un-worn, we can provide a free return service, and we will be happy to help find the perfect BOSS watch for you. Alternatively, you can visit our stores in Blackburn and Preston to try on any of the BOSS watches.

For all our latest news and product releases keep an eye out for more of our future blogs and buying guides here and follow us on our social channels below.

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